{"id":8507,"date":"2025-11-27T11:06:01","date_gmt":"2025-11-27T10:06:01","guid":{"rendered":"https:\/\/ks-cs.ch\/?p=8507"},"modified":"2025-11-27T11:39:40","modified_gmt":"2025-11-27T10:39:40","slug":"session-dhiver-2025","status":"publish","type":"post","link":"https:\/\/ks-cs.ch\/fr\/session-dhiver-2025\/","title":{"rendered":"News-Politiques : Session d’hiver 2025"},"content":{"rendered":"

ACTUALIT\u00c9S<\/h2>\n
\n

Crissier : nouvelle pression sur la publicit\u00e9 ext\u00e9rieure<\/a><\/h4>\n

\"\"<\/a><\/p>\n

Une motion demandant l’interdiction de la publicit\u00e9 commerciale dans l’espace public a \u00e9t\u00e9 d\u00e9pos\u00e9e dans la commune de Crissier. Selon l’auteur de la motion, seules \u00ab l’information communale, la pr\u00e9vention et la publicit\u00e9 culturelle et politique \u00bb devraient rester autoris\u00e9es. La pression sur la publicit\u00e9 ext\u00e9rieure continue donc de s’intensifier \u2013 nous suivons actuellement 23 initiatives communales et cantonales sur ce th\u00e8me. Notre engagement local dans ces domaines est extr\u00eamement important, car les initiatives hostiles \u00e0 la publicit\u00e9 ext\u00e9rieure s’attaquent \u00e0 une forme d’expression et de publicit\u00e9 importante, et qui contribue \u00e0 la formation de l’opinion, \u00e0 la concurrence et \u00e0 la prosp\u00e9rit\u00e9.<\/p>\n

Plus…<\/a><\/p>\n

 <\/p>\n

Th\u00e8mes pertinents pour la publicit\u00e9 lors de la session d’hiver<\/h2>\n
\n

Le Conseil national d\u00e9bat de l’avenir de la formation professionnelle<\/a><\/h4>\n

\"\"<\/a><\/p>\n

Le 2 d\u00e9cembre 2025, le Conseil national examine la r\u00e9vision de la loi sur la formation professionnelle (LFPr)<\/a>. Une r\u00e9vision soutenue par KS\/CS en sa qualit\u00e9 d’organisateur des examens.<\/strong> La r\u00e9vision renforce la formation professionnelle suisse, qui a fait ses preuves, en permettant aux dipl\u00f4m\u00e9s d’un examen professionnel f\u00e9d\u00e9ral d’obtenir les titres anglais \u00ab Professional Bachelor \u00bb et \u00ab Professional Master \u00bb. En outre, les \u00e9coles seront autoris\u00e9es \u00e0 proposer leurs examens en anglais. Ces mesures renforcent l’attractivit\u00e9 des dipl\u00f4mes de nos sp\u00e9cialistes en communication et de nos responsables de communication au niveau national et international.<\/p>\n

Plus…<\/a><\/p>\n

 <\/p>\n

Le Conseil des \u00c9tats poursuit ses d\u00e9bats sur la protection des droits d’auteur<\/a><\/h4>\n

\"\"<\/a><\/p>\n

La motion G\u00f6ssi<\/a> sera inscrite \u00e0 l’ordre du jour du Conseil des \u00c9tats le 11 d\u00e9cembre 2025. Apr\u00e8s que le Conseil national ait approuv\u00e9 une version modifi\u00e9e<\/a> \u00e0 l’automne, le Conseil des \u00c9tats doit maintenant d\u00e9cider s’il l’adopte \u00e9galement. \u00c0 l’origine, le texte de la motion pr\u00e9cisait les modifications l\u00e9gislatives n\u00e9cessaires pour mieux prot\u00e9ger les contenus journalistiques et autres \u0153uvres prot\u00e9g\u00e9es par le droit d’auteur lorsqu’ils sont utilis\u00e9s par des fournisseurs d’IA. Il exigeait par exemple le consentement de l’auteur d’un article de journal avant que ChatGPT puisse utiliser son texte pour l’entra\u00eenement de l’IA. Ces dispositions concr\u00e8tes ont \u00e9t\u00e9 supprim\u00e9es dans la nouvelle version. KS\/CS soutient la version modifi\u00e9e<\/strong>, qui permet \u00e0 la fois de renforcer la protection du droit d’auteur et de pr\u00e9server la capacit\u00e9 d’innovation du secteur de l’IA. Il est n\u00e9cessaire d’\u00e9laborer des r\u00e9glementations qui tiennent compte de mani\u00e8re appropri\u00e9e des \u00e9volutions juridiques futures et de l’interpr\u00e9tation des questions relatives au droit d’auteur.<\/p>\n

Plus…<\/a><\/p>\n

 <\/p>\n

S’abonner maintenant<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"

Les jours raccourcissent tandis que les agendas politiques se remplissent. Cela signifie que la session d’hiver approche \u00e0 grands pas ! Nous examinons en d\u00e9tail les th\u00e8mes de la session particuli\u00e8rement pertinents pour la publicit\u00e9 et nous nous penchons sur une motion r\u00e9cemment d\u00e9pos\u00e9e dans la commune de Crissier, qui souhaite limiter la publicit\u00e9 ext\u00e9rieure.<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[12],"tags":[],"class_list":["post-8507","post","type-post","status-publish","format-standard","hentry","category-nouvelles"],"yoast_head":"\nNews-Politiques : Session d'hiver 2025 - KS\/CS Communication Suisse<\/title>\n<meta name=\"description\" content=\"Les jours raccourcissent tandis que les agendas politiques se remplissent. 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