{"id":1107,"date":"2022-06-12T08:39:00","date_gmt":"2022-06-12T06:39:00","guid":{"rendered":"https:\/\/ks-cs.ch\/examens-de-publicite-71-nouveaux-specialistes-federaux-de-la-communication-bien-formes\/"},"modified":"2022-10-26T10:58:24","modified_gmt":"2022-10-26T08:58:24","slug":"examens-de-publicite-71-nouveaux-specialistes-federaux-de-la-communication-bien-formes","status":"publish","type":"post","link":"https:\/\/ks-cs.ch\/fr\/examens-de-publicite-71-nouveaux-specialistes-federaux-de-la-communication-bien-formes\/","title":{"rendered":"Examens: 71 nouveaux sp\u00e9cialistes f\u00e9d\u00e9raux de la communication brevet\u00e9s"},"content":{"rendered":"

Avec un taux de r\u00e9ussite de 64%, on peut parler cette ann\u00e9e d’un bon mill\u00e9sime. Les sp\u00e9cialistes en communication se distinguent par des connaissances et des comp\u00e9tences approfondies dans les trois mati\u00e8res principales que sont la communication, les m\u00e9dias (en ligne et hors ligne) et la production publcitaire. Aucune autre formation n’offre ce large m\u00e9lange de comp\u00e9tences pour les professionnels en marketing, publicit\u00e9 et communication. La s\u00e9lection claire entre r\u00e9ussite et \u00e9chec conf\u00e8re \u00e9galement \u00e0 cet examen f\u00e9d\u00e9ral depuis de nombreuses ann\u00e9es une grande pertinence pour le march\u00e9. C’est pourquoi les entreprises du secteur de la publicit\u00e9, les agences et les m\u00e9dias appr\u00e9cient les comp\u00e9tences pratiques de Sp\u00e9cialistes en Communication brevet\u00e9s.<\/p>\n

Lien avec la pratique<\/h3>\n

Cette ann\u00e9e, les candidats devaient par exemple d\u00e9crire le positionnement d’un nouveau produit de l\u2019entreprise Chocolats Camille Bloch SA, proposer une strat\u00e9gie m\u00e9dia pour une nouvelle cha\u00eene de burgers v\u00e9g\u00e9tariens ou g\u00e9rer la production d’un spot pour un spray nasal sans ordonnance sur diff\u00e9rents canaux num\u00e9riques. De plus, les candidats ont d\u00fb d\u00e9montrer les comp\u00e9tences qu’ils avaient acquises lors des examens oraux.<\/p>\n

Trois performances remarquables<\/h3>\n

Cette ann\u00e9e, c’est Vanja Dujakovic qui a obtenu le meilleur r\u00e9sultat lors des examens avec une moyenne finale de 5.5. Elle est suivie par Janine Koller, 5.2, et Nicolas Preisig, 5.1. KS\/CS Communication Suisse souligne ces performances remarquables.
\nApr\u00e8s deux ans d\u2019attente, la c\u00e9r\u00e9monie de remise des dipl\u00f4mes se d\u00e9roulera cette ann\u00e9e \u00e0 nouveau physiquement le 7 juillet. Les noms de tous les laur\u00e9ats et plus d’informations sur la formation continue en communication sont disponibles sur le site Internet de KS\/CS.<\/p>\n

Contact :<\/strong>
\nVera Baldo-Tschan
\nResponsable Content Management
\nBaldo-tschan@ks-cs.ch<\/a>
\n+41 79 586 66 36<\/a><\/p>\n

A notre propos:<\/strong>
\nLa formation et la formation continue sont une des pr\u00e9occupations majeures de KS\/CS Communication Suisse. L’association fa\u00eeti\u00e8re de la communication commerciale en Suisse organise notamment, sur mandat de la Conf\u00e9d\u00e9ration, les examens professionnels f\u00e9d\u00e9raux pour les Sp\u00e9cialistes en Communication ainsi que l’examen professionnel sup\u00e9rieur pour les Responsables de Communication. Ces examens sont pass\u00e9s chaque ann\u00e9e par pr\u00e8s de 120 candidates et candidats. Ce faisant, KS\/CS soutient tous les efforts visant \u00e0 renforcer le syst\u00e8me de formation dual et \u00e0 rendre ses dipl\u00f4mes comparables sur le plan international.<\/p>\n","protected":false},"excerpt":{"rendered":"

Zurich, le 14 juin 2022. Pour 64% des 111 candidats de Suisse romande et Suisse al\u00e9manique, les examens f\u00e9d\u00e9raux organis\u00e9s par KS\/CS Communication Suisse ont \u00e9t\u00e9 couronn\u00e9s de succ\u00e8s, cette ann\u00e9e. Le march\u00e9 compte donc 71 nouveaux professionnels dipl\u00f4m\u00e9s en communication, m\u00e9dias et production publicitaire.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[27],"tags":[],"class_list":["post-1107","post","type-post","status-publish","format-standard","hentry","category-communique-de-presse"],"yoast_head":"\nExamens: 71 nouveaux sp\u00e9cialistes f\u00e9d\u00e9raux de la communication brevet\u00e9s - KS\/CS Communication Suisse<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ks-cs.ch\/fr\/examens-de-publicite-71-nouveaux-specialistes-federaux-de-la-communication-bien-formes\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Examens: 71 nouveaux sp\u00e9cialistes f\u00e9d\u00e9raux de la communication brevet\u00e9s - KS\/CS Communication Suisse\" \/>\n<meta property=\"og:description\" content=\"Zurich, le 14 juin 2022. Pour 64% des 111 candidats de Suisse romande et Suisse al\u00e9manique, les examens f\u00e9d\u00e9raux organis\u00e9s par KS\/CS Communication Suisse ont \u00e9t\u00e9 couronn\u00e9s de succ\u00e8s, cette ann\u00e9e. 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